SEO (Search Engine Optimization)
What is SEO
When a small business website is optimized for search engines, it can benefit from ranking better in Google, Bing and other search engines. However, there are many areas of a website which affect the optimization of your ranking. Images, speed, tags and other factors need to be optimized at it’s fullest to have a better chance to rank.
Search Engine Optimization or SEO is the process of optimizing a website to help it rank better in the search engines. Optimizing all areas of a website can mean beating out your competitors.
Who Needs It?
If you are a business owner and have a website, where do you rank for some of the relevant search terms? If you are ranking on the first page of Google, congratulations!! However, this is not the case for many businesses simply because their website is not optimized for Google and other search engines to allow it to rank well.
Many times businesses do not understand that there are many areas involved in creating a website and then optimizing it to be found easily in search engines. Businesses are commonly attempted to be sold on SEO, but not fully explained what SEO really is.
How Much Does SEO Cost?
SEO can cost a variety of different prices depending on things like:
- What company is doing the optimization
- Where you need your website optimized
- How much work will be involved to get your website to rank well
- Where your ranking currently sits
- How much content you currently have on your website
- How many search terms you want to rank for
The cost can also vary depending on the company contracts. Usually, an SEO company will charge a monthly fee for a number of months (commonly three to six months) per contract. For example, TnV Creations contracts a six month term to help rank your keywords through content creation. Once we reach our goal and the contract expires, you then have the option to continue with another contract or start a new contract with a new set of search terms.
SEO is an important part of website design. It can mean the difference between more business coming in from your website or having a website which no one can find within the first 100 pages of Google.
If you are a business which does not rank well (or at all) and is in need of better search results, do not hesitate to contact us to see how we can help.
(Primary but Not limited)